Big-data search
NEPAccess.org is a web search portal for 50 years of lost scientific data created under NEPA, the National Environmental Policy Act. These documents are very useful for making decisions on public projects, yet can be difficult or impossible to find. To succeed the site has to be usable for five user groups or personas.
Reading behavior for long-form text online
How do people read on screens vs on printed paper? A analysis of on online literary magazine with a goal of increasing engaged long-form reading through design improvements.
Mobile app strategy and user flows
Tumamoc Hill is a puzzle: a tiny piece of highly-protected desert surrounded by a growing city. If you compare it to Central Park in New York, there would be only one path through it, the rest of it off limits, left as much as possible in its natural state–before Europeans colonized it.
Create your pizza online: Can it be made as simple as the old-fashioned phone order?
Users expect a pizza ordering site to be convenient, fast, and easy to use. This makes improving usability a major competitive strategy for the business.