Persona development for users of NEPA documents like environmental impact statements
In the NEPAccess project, I used this table during user interviews to collect notes for the five different personas for users of NEPA documents (National Environmental Policy Act).
I combined ideas from a Jobs To Be Done framework (JTBD), empathy maps, and my observations and recommendations.
My overall goals were: 1. Understanding the user goals in detail 2. Why they couldn’t achieve them with Google or government sitesgoals